For SaaS and startup teams
Growth ops before your first ops hire
Route trial signups, spot the accounts going quiet and keep the team briefed — with every outbound message waiting for a person.
Every message that would reach a customer waits for an owner first.
Where the week actually goes
An early SaaS team does ops work nobody owns yet: greeting trials, noticing churn risk, assembling the Friday numbers. It lands on whoever noticed it last, between the jobs they were hired for. Awish gives that work an owner without a hire.
Signups are enriched and routed the moment they happen, quiet accounts surface with their context, the digest writes itself from the sources you named. Each app is granted on its own and can be withdrawn; every run is on the record, so the Friday numbers are traceable to what produced them.
The week today
An early SaaS team does ops work nobody owns yet: greeting trials, noticing churn risk, assembling the Friday numbers. It lands on whoever noticed it last, between the jobs they were hired for.
With Awish
Awish gives that work an owner without a hire. Signups are enriched and routed the moment they happen, quiet accounts surface with their context, the digest writes itself — and every message that would reach a customer stops for a person first.
The workflows, end to end
Three workflows, end to end — each with its trigger, the apps it touches, and the step where a person approves.
- 01
Greet every trial like it matters
“When someone starts a trial, look up the company, create them in HubSpot, and hold a personal onboarding note for my approval in Slack.”
GmailHubSpotSlackThe welcome note waits
- 02
Catch the accounts going quiet
“Every week, find accounts whose usage dropped, draft a check-in from each owner, and hold them for approval in Slack.”
Google SheetsHubSpotSlackThe owner approves each one
- 03
Brief the team every Friday
“Every Friday, gather the week’s signups, revenue and top issues into one digest and hold it for my approval before it posts.”
Google SheetsStripeSlackYou read it first
The tools this runs across
The apps these workflows connect. Each one is granted on its own, before anything runs, and can be withdrawn.
- Gmail
- HubSpot
- Slack
- Google Sheets
- Stripe
- Codeinterpreter
- GitHub
- Abuselpdb
- Alchemy
- Algolia
- Anchor browser
- Apiflash
- Apiverve
- Appcircle
- Appdrag
- Appveyor
- Backendless
- Baserow
What stays under your control
Outbound waits for an owner
Welcome notes and check-ins are drafted and held in Slack for the account owner — nothing reaches a customer on autopilot.
Signals, not dashboards
A quiet account arrives as a message with its history attached, not as a chart someone has to remember to check.
Scoped connections
The workflow reading your signup events cannot touch your billing. Each grant is separate and revocable.
Common questions
Will it message our users automatically?
No. Every user-facing message is drafted and held for the person who owns that account. Declined drafts never send.
We change our process weekly — can it keep up?
The workflow is a described sentence, not a wired diagram. Change the description and the plan changes with it, shown to you before it runs.
What does it need access to?
Only what the plan names — typically the signup inbox or sheet, the CRM, and Slack. Each is granted separately.
Where do approvals happen?
In Slack, WhatsApp or Telegram — the draft lands where your team already talks, and the reply is the decision.
Start with the signups nobody greeted this week
Describe what should happen to a new trial. You will see the plan, and the approval points, before anything connects.
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